Brain researchers went on to discover more about brain functionality and subsequently started to intervene in underlying chemical processes. Initially, scientists assumed these gaps were connected by electrical charges, but later revealed the existence of neurochemical transmissions. This was the first time that the brain was understood as a discontinuous network of cells connected by what became known as synaptic gaps. The origins of neuroculture begin in early anatomical drawings and subsequent neuron doctrine in the late 1800s. To grasp the Huxleyesque nature of current events we need see them as part of a culture increasingly pervaded by the ideas of neuroscience – what I have termed neuroculture. But alternative facts are just the tip of a dystopian iceberg that owes more to the soft brainwashing technologies of Aldous Huxley’s Brave New World than it does to 1984’s harsh Stalinist oppressions and propagandist trickery. The Orwellian dystopia of Doublespeak is very much in vogue right now thanks to concerns over Trump’s use of “alternative facts”.
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